I focus on growth and planning for ecommerce brands that are already selling and want to scale without turning the business into a constant fire drill. When founders talk about…

Master the six critical dimensions of ecommerce scaling: product-market fit validation, profitability metrics, scalable acquisition, operations readiness, tech infrastructure, and common mistakes that kill profitable brands. Why most ecommerce brands…

I studied management and planning and I have seen profitable ecommerce brands quietly destroy themselves. Not because the market disappeared or because ads stopped working, but because they scaled with…

I studied management and planning and I have seen how fast growth can turn messy when systems are not ready. Many ecommerce brands think tools are a late stage concern.…